Ditto for sales networks
Give every agent their own year in review.
Your brokerage, agency or sales network ran on thousands of people this year. Ditto turns each one's year into a campaign they'll actually send to their clients. Real numbers, designed by people, video-led.
- Real estate brokerages
- Insurance agencies & IMOs
- Direct sales
- Channel & reseller programs
- Field sales teams
Priya Shah
Austin · 6 years with the brokerage
38
families handed the keys this year
Same design. Every person's own year.
Sample data.
Stop renting your audience
Your agents already know everyone you want to reach.
Every December, sales networks buy ads to reach people their own agents already know. A year in review flips that: each agent gets a campaign about their year, and they send it to their clients, their sphere and their followers. Your audience is your distribution channel.
Renting reach
One ad, bought at December prices
Shown to strangers, skipped in a second, gone when the budget runs out. Your agents never see it, and their clients never hear about it.
Earned reach
Thousands of agents, each with something to share
A recap worth posting, a version worth sending to clients, and your brand on every one of them. The reach comes from people who already trust your agents.
What every agent gets
A campaign about their year, not a template with their name on it.
A short video of their year
Their closings, their reviews, their best month, cut together as a video they'll want to post. Video is what gets shared, so it leads.
Stills and carousels
Sized for Instagram, LinkedIn and Stories, so every agent can post where their clients actually are.
A client-ready version
A thank-you they can send to past clients: "here's the year we had together." The best reason they'll get all year to get back in touch.
Ideas for sales networks
Four ways to give your people their year.
The Key RingReal estate brokerages
Every agent's year as a ring of keys, one for each family they moved in.
ClosingsNeighborhoodsReviewsFirst-time buyersThe Policy LedgerInsurance agencies & IMOs
The families an agent protected this year, balanced like a ledger of what's covered.
PoliciesHouseholdsClaims helpedRetentionThe Route MapField & direct sales
A rep's year traced as a map: the territory they covered and the customers they kept.
AccountsMilesTop productNew customersThe Partner ReportChannel & reseller programs
Each partner's year with you, written up like an annual report they'd show their own board.
DealsCertificationsGrowthTier reached
More concepts in 26 year in review ideas.
How it works
You bring the data. We make every version.
Share your data
One row per agent in an Airtable base: the numbers you already track in your CRM or transaction system.
Approve real versions
We design the campaign with you, then show you finished versions for real agents before anything renders for everyone.
Every agent gets theirs
A finished video, stills and a client version for every person, checked and ready for your email platform or agent portal.
The reach math
What your network is worth in December.
Move the sliders to your numbers. This is a simple multiplication, not a promise: it shows how many people your agents can reach when each one shares their year.
Your inputs, your estimate. We don't add assumptions you can't see.
Earned reach this December
225,000
people seeing your brand, from agents they already know. No ad spend in that number.
Where we've done this
Ditto built the first ever Spotify Songwriter Wrapped.
Spotify gave thousands of songwriters their own year. Ditto made every card. Read the case study
Timing
A December send is an October decision.
Year-end is when agents reconnect with past clients anyway. Give them something worth sending, and give your team the lead time a personalized campaign needs.
Questions
The things sales leaders ask first.
Is this the same as a co-branded marketing template?
No. A template puts an agent's name and photo into the same design everyone gets. A year in review is built from each agent's own year, so every version tells a different story, and that's why agents share it.
What data do we need?
Three to five numbers per agent that they'd be proud of, like closings, reviews, top neighborhood or busiest month, in an Airtable base with one row per person. Most networks already have them in a CRM or transaction system.
Do you use AI to make the versions?
No. Every version is rendered from your approved design and your real numbers, and checked before it goes out. Nothing is generated or invented.
How do agents receive theirs?
However you already reach them: by email, in your agent portal, or through your sales leaders. Each agent gets a finished video, stills and a client-ready version.
This is the year your agents get theirs.
Bring your data and your idea. Ditto makes a version for every agent, video included, ready for December.
