Give Every Seller
Their Own Marketing Team.
Ditto lets marketplaces deliver personalized, on-brand marketing assets to every seller on their platform automatically. One integration. Millions of unique assets. Zero manual work.
Start a campaign idea →Your sellers are your growth engine.
You're not fueling them.
Marketplaces live and die by seller success. When sellers grow, the platform grows. But the gap between what a top seller's marketing looks like and what the average seller produces is enormous, and most platforms have no scalable way to close it.
Individual sellers lack the design resources, brand guidelines, and time to produce professional marketing assets. So they either don't promote at all, or they produce off-brand content that reflects poorly on the platform. Ditto resolves this without requiring either side to compromise.
One template.
Every seller gets their own version.
Ditto connects to your seller data, shop name, category, top products, performance stats, location, and renders a completely unique, on-brand marketing asset for each seller. Not a mail merge. Not a template with their name dropped in. A genuinely personalized asset where the design itself adapts to their data.
A candle maker gets a warm, artisan-focused card. A sneaker reseller gets something bold and urban. Both are on-platform brand guidelines. Both took zero manual effort from your team.
Same template. Same team. Linear scale with zero added complexity.
We built this for Spotify.
The mechanic is proven.
The same data-driven personalization engine that powers seller enablement campaigns drove Spotify's Songwriter Wrapped: thousands of unique assets, each one reflecting individual creator data, delivered at scale. The results show what happens when people receive something that feels made specifically for them.
Ditto powered Spotify's Songwriter Wrapped campaign, delivering impact cards delivered to thousands of creators, each reflecting their individual data. One template. 7,000+ unique outputs. 87% open rate.
Three ways
marketplaces deploy Ditto
Each use case runs from the same core infrastructure. One template approval covers all three.
Why your growth team
needs to see this
This isn't a marketing expense. It's a seller retention and GMV growth play. Every percentage point improvement in seller marketing activity correlates directly to platform revenue. Ditto is the only tool that moves that metric at scale without proportionally scaling your team.
Not AI generation.
Brand-controlled precision.
Generative AI tools can't be trusted with brand guidelines at scale. Ditto is template-driven, your design team approves the template once, and every asset rendered from it is exactly on-brand, every time. No hallucinations. No off-brand outputs. No creative review per seller.
- Both content and styling are data-driven, not just the name fields
- A seller in Brooklyn gets different visual treatment than one in Austin, by design, not by accident
- Your brand is protected by architecture, not by a PDF style guide nobody reads
- Clean room available for platforms where seller data can't leave your infrastructure
Ready to enable your sellers?
Tell us about your platform, your seller base, and what you want sellers to be able to share. We'll scope a pilot from there.
Start a campaign idea →